Here are five quick tips that will make sure you’re selling your home for what it is worth.
Conduct a comparative analysis
It’s tricky to make sure your home is priced properly. Go too high and you risk turning off potential buyers. Go too low and you’re leaving money on the table. By conducting a comparative analysis of your competitors’ homes, you can see the world through the eyes of a buyer. Be honest with yourself—what is your property worth? What price would efficiently position your home within the marketplace?
Make the right hiring decisions
Find an agent who is honest but aggressive. Interview your agent before making a hiring decision and be sure to come to an agreement about a specific marketing plan before committing to a long term listing agreement. While you’re here, get to know our agents. We can’t wait to meet you.
Staging and curb appeal—it is that important
Build a strong first impression with potential buyers by working from the outside in. Primp the garden and spruce up the lawn. Then move to the interior and create a focal point and a story for each room. Set the dining room table and lay a good book by the bed to evoke a homey feel.
Your potential buyer has narrowed the field down their three favorites—and your property is still a contender. How do you give your home that little nudge to motivate the buyers to take action? Many sellers offer incentives—perhaps you buy the interest rate down on the purchaser’s loan, pay for closing costs, inspections, or repairs, or prove allowances or credits for home upgrades after closing. As an alternative, you may consider offering to prepay for services such as internet costs for a year, taxes, homeowner’s association dues, or golf club memberships.
Pre-inspecting your property provides buyers with a clear picture of what they’re buying into. It’s often easier and cheaper to do needed repairs in advance of putting your house on the market. There are two big reasons you may choose to make improvements: (1) anything discovered during a pre-inspection will likely have to be disclosed irrespective of your choice to fix the discovered issues; and (2) making repairs as they arise is often easier and cheaper than trying to negotiate with buyers later.